Bush should start spending some of his war chest. No matter how Clintony it may feel to campaign early in the election cycle for reelection, Bush needs to unleash some magic now instead of waiting for the dems to choose their man. The constant browbeating the President is receiving from the cacophony of dems and the Bob Herberts of the world (see today's NYT) continues to hit Bush's numbers.

But W's weakness is not just an issue for Rove's office, but makes a difference for the country -- in its ability to negotiate with allies abroad, and keep the government running productively at home.

The DSBPI firmly believes that things in Iraq are better than they seem. The DSBPI firmly believes that the world is better without Saddam in power. The DSBPI sees the economy bouncing back (perhaps in time for the next president to get credit). The Bush ad wizards need to get on the air and start battling back, for the sake of the candidate and the nation.