A weblog that catalogs what's shaping the thinking at the DSB Policy Institute.

Wednesday, November 02, 2005

Microsoft Needs to Restore User Trust: A Name Change?

After all of the lawsuits, Phillip Morris became Altria. Maybe, after all of its lawsuits, Microsoft needs a new name. Something that can help it start to rebuild trust with its users. What would have happened if Andersen Consulting had not become Accenture?

1 Comments:

Blogger Zach Shrier said...

I suggest SCROOGLE.

4:45 PM

 

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